Go Feel Wild
Come into my world and I will set you free. Come into my world and become one with me.
I am a vast, conquest-enticing playground, or so you might feel when you wander into me. My call is alluring, wild, laced with melancholic solitude. You like to believe you are in harmony with me when I allow the warmth to glitter through my restless branches, sunlight carefully dancing across your squinting eyes. I am lush and green, I rise into naked cliffs and I am a quiet lake.
But be wary before you enter as I don’t give anything away for free. I demand your minute preparation for your presence, steadfast commitment to my riches and deep reverence towards my body. Tread gently when you trek along the soft paths of my long, winding back, watch where you put your feet when you climb up my rocky shoulders and be mindful when you splash into my veins where the pikes lure and the salmon play. Because when night falls I change shape, and you won’t see a smile from my primeval face.
Spring / Summer 2026 coming March 5th.
When mythical beings draw you deep into the dark forest, don’t be scared. Be well prepared.
Hiking & Trekking SS26
Go Feel Wild encapsulates our holistic approach to nature and the lightweight, durable and versatile gear we create to give you the freedom of going out there and actually feel the wild. For the launch, we teamed up with creative collective and adventure aficionados The Bunch, utilizing their profound knowledge of the outdoors to create a story concept rooted in the very core of Nordic folklore. Mysterious, almost lysergic, drawn from ancient tales meant to protect both humans and nature.
When the Forest Flips, Stay Grounded
Now, our Spring/Summer 2026 collection may not protect you from getting tangled up with supernatural creatures and beings.
But for everything natural, caused by the elements, we have got you covered with our lightweight waterproof shells, practical pack solutions and flexible kits that allow you to adapt instantly in uncertain conditions. Because when circumstances shift and you margin for error disappears, your gear should not be the weak link.
